The McGraw-Hill 36-Hour Course in Business Writing and Communication: Manage Your Writing (McGraw-Hill 36-Hour Courses) |
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| Title: | The McGraw-Hill 36-Hour Course in Business Writing and Communication: Manage Your Writing (McGraw-Hill 36-Hour Courses) |
| Author: | Kenneth Davis |
| Publisher: | McGraw-Hill |
| Type: | Book / Paperback |
| Publication Date: | 20 May, 2005 |
| ISBN / ISBN-13: | 0071441271 / 9780071441278 |
| List Price: | $19.95 |
| You Save: | $9.05 |
| Amazon Price: | $10.90 (via Amazon marketplace seller) |
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Editorial Review / Publisher's Information:
Product Description
Guidelines and pointers for adding clarity and persuasiveness to business writing Filled with the contemporary case studies, handson exercises, and self-tests that are the trademark of McGraw-Hill's 36-Hour series, The McGraw-Hill 36-Hour Course in Business Writing and Communication shows readers what they must do to craft a strong message and deliver that message in e-mails, memos, reports, and more.
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Customer Reviews:
• Too Wordy, Not Designed For A Basic Learner
22 June, 2009
I'm not a writer. I'm a trainer who needs to design a writing course. I need to give people basic tips to write better. This book might have tips, but they're buried in words. It's not a book about how to write better. It's a book about writing.
Other reviewers love the book, but they sound like professional writers. If that is you, then you'll also like the book as it talks about the process of writing, it's importance, it's history, whatever. I don't need that stuff.
- Amazon Customer Review
• Practical Guide For Improving Business Writing
25 September, 2008
The hard work of writing is like the successful approach to a journey of 1,000 steps, as conveyed in the ancient Chinese proverb: 'Begin with just one step.' This nuts-and-bolts book encourages business professionals to take the management skills they already have and apply them to the process of writing. At times the book is a bit repetitive, but in the final analysis, it's a practical tome for improving your writing in 12 straightforward lessons. It even comes with a self-driven online exam at the end. If you want to improve your writing, get this book.
- Amazon Customer Review
• 100% Improvement In My Writing
22 March, 2009
I cannot say enough good things about this book. I'm a communications professional who writes reports and presentations for a living. I was looking for a book that would help me fine-tune my otherwise good writing skills.
This book was more than I hoped for. Not only did it change the way I write reports and presentations, it also changed the way I write email - getting to the point faster, cutting superflous words, writing without editing until later, and other nuggets of wisdom and practical advice.
If you look at my other book reviews, you will see I'm a harsh critic and don't give five stars easily. But my writing is vastly improved because of the lessons in this book and I highly recommend it for anyone serious about improved written communication.
- Amazon Customer Review
• Great Guide
01 June, 2008
I make my money with my writing, and as a result, I'm always on the lookout for ways to improve at the craft. The McGraw-Hill 36 Hour Course may not be the expert guide to improving your communication skills I was looking for when I bought it, but it certainly is an excellent book chock full of information.
This book was created by relying on some widely-known business experts as examples, and quotes them frequently throughout the guide, really giving a lot of pertinent business advice throughout in addition to writing tips. You'll learn how your communication affects every aspect of your business, and it will really help you get an appreciation of not only what to do, but it serves as an excellent reminder of why you're learning these skills.
Overall, this is a great guide for someone who thinks that they're not as good as communication as they'd like to be, but for a writer, or someone well versed in communication skills, this guide is not as essential. It's still a good read, and a good reminder of basic strategies. Highly recommended.
- Amazon Customer Review
• Brief But Useful
05 October, 2009
This little book has a lot packed into it, which means that it's both manageable and sometimes superficial. Everything the author says has some usefulness, but in the real world of business, it's not always practical. For instance, the author uses an hour to illustrate how to divide time into smaller chunks. In my experience, most business writing needs to be done in just a few minutes. Following the author's advice, I would be hard pressed to squeeze in any significant time for preparation. It's more likely that I would bear in mind the author's advice while writing furiously in the moment. If you're the kind of person who is self-disciplined and can learn independently, this book would be a very good introduction to business writing. There are short exercises at the end of each chapter and a final exam. The author's tips on how to keep your writing intelligible are worth the modest price of the book.
- Amazon Customer Review
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